Growth Studio™

Growth Studio™

From £5,000 a month, plus a share of growth
Fabrik's integrated commercial model for fashion brands at £2m+. Every discipline under one brief and one invoice.
Read more about this service
Klaviyo Master Gold Partner Meta Business Partner logo on a white background Shopify Plus Partner logo with a shopping bag icon on a black background
Fashion paid media ad creative — Fabrik
The Service

One team, one brief, one P&L.

Digital marketing, content and media, Shopify Plus and wholesale under one team, one brief and one invoice.

One Client Strategy Director owns the commercial agenda, and a quarterly bonus pool means the team is incentivised to grow your revenue rather than protect a retainer.

The Numbers

Fifteen years of growing fashion brands.

£5m+ Ad spend managed
15+ Years in fashion
100% Client retention, 2025
4 Markets served
The Method

How we run it.

01

One commercial plan, every channel

Growth Studio™ runs digital marketing, Shopify, content, and wholesale from a single commercial trading plan.

Every campaign, product launch, and restock is planned in one place. The result is channels that build on each other's momentum rather than compete for the same budget.

02

Structured around your P&L, not vanity metrics

Every brand we work with builds a marketing calendar with the Fabrik team from day one. Key restocks, seasonal drops, buyer appointments, and campaign windows are all mapped before any spend is committed.

That calendar drives every decision. Meta ad schedules, Klaviyo flow triggers, content briefs, and wholesale timing all reference the same document.

03

Fabrik Analytics at the centre

Fabrik Analytics connects Shopify, Meta, Google, and Klaviyo into a single live DTC view.

Because Fabrik manages a portfolio of fashion and footwear brands, every brand's performance is benchmarked against the wider group in real time. When the same trading dip appears across all brands on the platform in the same window, the cause is external: a seasonal slowdown, a market-wide confidence shift, a predictable quiet period like summer.

04

Built for UK, EU and GCC without replatforming

One team manages multi-currency pricing, Shopify Markets configuration, regional Klaviyo flows, and GCC buyer relationships.

Expanding into a new market does not require rebuilding the agency stack. The infrastructure for UK, EU, and GCC growth is built into the programme from the start.

05

One team, one brief, one invoice

The same team that manages your Meta account knows your current stock levels and what margin your best-selling SKU is running at.

That shared context means no briefing handover between a creative team and a media team who do not speak to each other. No campaign going live on a product that is close to selling out. No editorial shoot producing assets the paid team cannot use.

Fabrik Analytics

Attribution you can trade on.

Our own platform, and an official Shopify app. Free to use, and free to keep.

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It is why every discipline is priced against margin rather than revenue, and why all twelve report on the same numbers instead of arguing over whose ROAS is right.

Margin at SKU level

COGS against spend, so the scorecard decides which products get protected budget.

New customer contribution

Acquisition separated from retention, so paid social is not credited with repeat revenue.

Seasonality baselines

GCC trading cycles and consumer confidence, so a quiet month is read correctly.

Cross-channel view

Paid social beside search, email and Shopify performance on one dashboard.

What's Included

What the engagement covers.

One commercial plan

Every channel briefed from a single plan owned by one Client Strategy Director.

The full team

Digital marketing, content and media, Shopify and wholesale specialists executing under one brief.

Fabrik Analytics

At the centre of the model, so every discipline reports on the same numbers.

One invoice

One team, one P&L, and a quarterly bonus pool tied to your growth rather than to protecting a retainer.

In Their Words
This is exactly how I want the website, it's unreal.
Tommy FordhamFounder, CTRNEShopify
Read the CTRNE story
Momentum

Live inside two weeks.

No three-month discovery phase. One commercial plan is agreed and every discipline is executing against it inside the first fortnight.
01Week 1–2

We learn your margin

Catalogue mapped to margin across every channel, with whatever is already working left alone.

02Week 3–4

The plan goes live

One commercial plan, one brief, and every discipline executing against it.

03Month 2

You see the truth

One P&L view across paid, retention, store and wholesale, judged against seasonality.

Growth Studio™

All twelve disciplines.

Separate teams on separate briefs means every channel defends its own number. One brief, one P&L, and nobody optimising at another channel's expense.

Questions

Before you enquire.

Who is Fabrik best suited for?
Fabrik partners with premium fashion footwear and sports brands ready to scale across the UK, EU, and Middle East. We work best with brands that have proven product-market fit and are focused on sustainable, long-term growth.
How is Fabrik different from a traditional agency?
Most agencies operate in silos. Fabrik doesn’t. Our Growth Studio™ unites digital marketing, content and media, Shopify Plus, wholesale, physical retail, and go-to-market strategy into one connected solution, with full accountability from a single partner.
Do you offer individual services or a full growth partnership?
Both. Individual services can stand alone, but our strongest results come from integrated partnerships where every channel is aligned. This removes gaps, speeds up execution, and ensures smarter decision-making across the business.
How do you measure success?
We measure success against clear commercial KPIs, including revenue growth, conversion, customer lifetime value, sell-through, and market expansion. Every strategy is data-led, performance-tracked, and continuously optimised.
Who will we be working with day to day?
You’ll work with a dedicated, cross-functional team led by a single point of accountability. Strategy, creative, media, commerce, and wholesale all move together, with one team and one agenda. Yours.
Can you support international expansion?
Yes. International growth is a core part of our model. From Shopify Plus builds and performance marketing to wholesale distribution, physical retail, and go-to-market planning, we help brands expand confidently across the UK, EU, and Middle East.
Overview

Growth Studio™ is Fabrik's integrated commercial model for fashion and footwear brands at £2m+. It brings digital marketing, content and media, Shopify Plus and wholesale under one team, one brief and one invoice.

Most fashion brands at £2m+ are managing three or four agencies and getting contradictory reporting, no joined-up strategy and no single point of commercial accountability. Growth Studio™ removes that entirely. One Client Strategy Director owns your full commercial agenda. Every specialist executes under one brief, one P&L.

The incentive model is different, too. As your growth increases, a quarterly bonus pool is created and distributed across the delivery team. The team is incentivised to grow your revenue, not protect a retainer.

One team. One brief. One invoice. Working with fashion, footwear and sports brands at £2m+ across the UK, EU and the Middle East. From £5,000/month.